Brand building
never stops
-
Markets mature
-
Strategic priorities shift
-
Consumer behaviors change
-
Internal and external capabilities evolve
-
Competitors out-spend and out-innovate
-
Marketing campaigns get stale
-
Market share fluctuates
-
Margins are pressured
Investing in your brand strategy maintains
brand relevance
WE understand because WE'VE been where you are
Kristin Harper
Founder & CEO
A third-generation entrepreneur, our founder Kristin has more than 30 years of brand, business and entrepreneurial experience, from grassroots startups
to global iconic brands.
At 14 years old, she started her first business – “Krissy’s Cookies ‘n Stuff” – making baked goods to earn money for Christmas presents.
She has been a sidepreneur ever since.
Brand building is our passion and expertise.
After earning an MBA, she spent 20 years building General Management, Brand Management and Marketing experience at Procter & Gamble, The Hershey Company, and Cardinal Health, where she served as global vice president of Marketing.
Our Services
Positioning
Equity
Brainstorming
Concepts
Brand Activation
Journey Maps
Show More